Social Media Tool: 10 Twitter Practices to Gain Over 1,000 Followers
Like Facebook and other channels, Twitter is an important social media tool for marketers because it helps increase followers, which then increase sales. For this reason, it's essential to use it in the right way. Below are different ways that you can gain more followers on Twitter:
Target influencers with large fan bases - Follow and focus on Twitter influencers who have a large, high quality base of followers. This base should reflect the same followers you want to target. Some of these influencers will follow you back. In the future, retweeting popular tweets from those influencers can also increase your followers.
Tweet during rush hours - It's very important to check the time your followers are most active in order to get your tweets seen. The best time to post is between 1 and 4 PM. You can also post between 7 and 10 pm on the weekends, another high traffic time when people often check social media. Posting during these hours will increase your visibility, however, it's best to do some research and determine the most accurate times related to your target audience.
Interact with your followers - Communicate as much as possible with your followers and show them you are interested in what they have to say. Continuously share topics of mutual interest and retweet content that your followers will find useful.
Follow other people - It's best to follow people in your industry. This builds a community around common interests and establishes your voice in that community. Once you gain some exposure with good content, they are likely to follow you. Create a list of interesting influencers and engage with them on Twitter as well. As the saying goes, "if you build it, they will come", so the same is true on Twitter, "if you tweet well, they will follow."
Be consistent and post often - Regularly post interesting, relevant updates. To get those updates seen by large amounts of people, it's also critical that you tweet several times a day. You don't want your well-crafted tweets to get lost in the Twitter feed. People often follow dozens or hundreds of accounts on Twitter and if your content isn't near the top when they check-in, it won't be seen.
Put a Twitter button on your blog and your website - When visitors go to your website and read your blog, they will see the Twitter box and can click on it to follow you.
Hashtags - Hashtags are effective tool to greatly increase the number of people who see your posts. How do they work? Let's say you want to reach web designers with your content on responsive design. By placing those words at the end of your post and inserting a hashtag in front, like this #responsive design, people who search for that content will find your tweets. If they like your posts, they are likely to follow you to get more updates. Unlike Instagram, it is best not to use more than three hashtags on Twitter. Using too many of them may confuse your followers about the purpose of your post.
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